The National Allotment Society (NAS), the UK’s leading representative body for allotment holders, has launched a Youth Allotment Ambassador competition to inspire the next generation of growers.
Running as part of this year’s National Allotment Week, the competition is designed to support the week’s Grow to Learn theme and inspire and celebrate young people with a passion for growing.
Entrants aged 10–17 are invited to share their allotment stories and showcase how working in an allotment can shape skills, confidence and future ambitions. It is hoped that these first-hand stories from young people across the UK will also highlight how allotments provide more than just fresh produce – they nurture lifelong lessons including resilience, creativity, teamwork and curiosity.
Sonia Gallagher, National Secretary and General Manager at NAS, said: “The Youth Ambassador programme offers a unique opportunity for young gardeners to become allotment advocates and a voice for their generation. Winners will represent NAS for a year, sharing their experiences through our website, our Allotment and Leisure Gardener magazine, and social media channels, while inspiring others to discover the benefits of growing their own food.”
The launch comes as NAS celebrates the success of previous Youth Plotter Ambassador, Tom Wells.
Now approaching his 18th birthday, Tom is completing his studies in agriculture and land management and gaining hands-on experience working on a farm. His role includes caring for livestock and managing arable crops and, this year, he has even been entrusted with his own fields to plan, plant and maintain, managing crops from start to finish. Despite his professional commitments, Tom remains dedicated to his allotment, continuing to grow produce and care for chickens.
“Tom’s journey from a young plot-holder to a budding agricultural professional demonstrates how allotments can open doors to future careers and build lasting confidence,” adds Sonia. “We’re excited to discover the next Youth Ambassador who will share his passion and inspire others.”
Young people can enter the Youth Ambassador competition by submitting a short video, written piece, drawing or photo story that captures their allotment journey and the lessons they’ve learned via email to marketing@thenas.org.uk. Entries must be submitted by 30th June 2026.
The overall winner will be announced during National Allotment Week in August and will receive £200 in garden gift vouchers, gardening goodies, and the opportunity to serve as Youth Allotment Ambassador for a year. Two runners-up will also be selected, with each receiving £100 in vouchers and the opportunity to feature in NAS communications.
NAS encourages parents, schools and communities to support young people in entering and sharing their stories.
For entry details and more information about the National Allotment Society, visit https://thenas.org.uk.
