Barques has been appointed by Apsley House Capital plc to lead its public relations drive as it focuses on the expansion of its £500 million Birmingham development portfolio.
The appointment comes as the ambitious London-based property developer has announced it is working on three major residential developments in joint ventures with Galliard Homes.
Barques has also been appointed to undertake web, marketing and design work for the developer.
Apsley House Capital plc is behind Hallmark, a 3.5 acre site in Northwood Street in the Jewellery Quarter, which will redevelop buildings, currently occupied by manufacturing and engineering company AE Harris, into a mixed residential and commercial scheme.
It also has planning consent to develop 504 homes and a data centre at Soho Loop, a 12-acre site, which adjoins the Old Loop, Birmingham Canal, as well as consent for The Timber Yard in Pershore Street, Southside, which will include around 400 apartments, ground-floor commercial space and car parking.
Paul Skipp, director of Jewellery Quarter-based Barques PR, said: “Apsley House Capital’s focus on Birmingham is an exciting new chapter for the company and we are thrilled to be appointed to advise on its PR strategy as it increases its presence in the city and in other regions including Bristol and the South West.”
Robin Norstrom, director of Apsley House Capital, said: “We were keen to work with a team of PR specialists that really understands the property sector in Birmingham and beyond and I believe the team at Barques PR will be hugely beneficial as we increase our development activity in the UK.”
