A brand new app connecting local communities with businesses in the Jewellery Quarter has been launched by the Jewellery Quarter Business Improvement District (JQBID). DiscoverJQ – which is available to download via the App Store and Google Play – will enable users to virtually explore and plan visits to the Jewellery Quarter and unlock exclusive offers, events and more throughout the summer and beyond.
Users of the DiscoverJQ app can fully personalise their app experience by creating profiles and filtering suggested content to suit their bespoke interests and needs. Plus, registered users will also get access to exclusive offers from Jewellery Quarter-based shops, bars and restaurants as well as information about what’s on in the local area. Alongside this, news and updates about the BID, real-time travel and weather information will also be available within the app.
Commenting on the app’s launch, Marketing and Communications Manager for the JQBID, Steve Lovell, says: Alongside optimising the guest and resident experience of those visiting and living within the Jewellery Quarter, the app has been designed to benefit the area’s thriving independent business scene. Local hotspots, will be able to create business profiles within the app, enabling them to promote seasonal offers, secret sales and much more to loyal customers.
As well as providing users with discounts and local news alerts, another key innovation within the app is the free, virtual tour function. After selecting your tour of choice, users can follow a numbered trail – in person or virtually – that includes key information on each venue or check point. What’s more, the ‘Jewellery Quarter Heritage Trail’ includes a full audio guide, too, which aims to improve the app’s accessibility and inclusivity for all users.
“We‘re extremely proud of all the work that’s gone into DiscoverJQ and can’t wait to receive feedback from both residents and BID members. With lots of exciting events on the horizon – including workshops, fundraising activity for St Paul’s Church and Birmingham Heritage Week – those with the app will have lots to look forward to in the near future.
“Our new app sets the scene for what promises to be a hugely eventful few months, as we welcome more people back to JQBID once more: we have several features already in the pipeline and can’t wait to roll out these updates for users during 2021 and beyond,” Steve added.
To download the Discover JQ app, head over to the App Store or Google Play: https://apps.apple.com/gb/app/discoverjq/id1561936595/https://play.google.com/store/apps/details?id=com.discoverjq&hl=en&gl=US.
