Built on a method used with more than 1,700 business owners, Anchor gives founders, business owners and entrepreneurs an AI coach, COO and project manager for less than £1.70 a day.
Worcester business strategist and multi-founder Emma Fishlock has launched Anchor, a growth operating system that gives small business owners the kind of support usually reserved for companies with a boardroom.
Every Anchor user gets their own board of three: a coach for the big decisions, a COO for the numbers and operations, and a project manager who turns the plan into this week’s actions. Unlike general AI chat tools, the board remembers the owner’s plan, asks the awkward questions and keeps coming back to it.
Anchor is built around the way founders actually think. Owners can record a voice note on the school run and get back a structured plan with next steps in seconds. Progress is rewarded the way a fitness app rewards a run, so the plan gets used instead of filed away.
The platform is built on the Vision to Value Methodology®, developed over eight years at Emma’s multi-award-winning consultancy, Real World Consultancy. The method has supported more than 1,700 business owners and is now taught to coaches through RWC’s CPD-accredited Strategic Coaching Diploma.
“Small business owners rarely fail because they have a bad plan,” said Emma. “They stall because the plan lives in their head, alongside payroll, family and a hundred urgent jobs. Big businesses have a board, a finance director and a project manager keeping them on track. I wanted every small business owner to have that, at a price that makes sense.”
“Anchor doesn’t do the thinking for you. It gives your thinking somewhere to go, and it keeps you moving when life gets noisy.”
Hayley, founder of Compassionate Leaders, hit every one of her quarterly goals using Anchor. She said: “Anchor has taken the muddle of my brain and turned it into clarity, constructive challenge, and something easily shareable. My business has never done so well as it has done whilst using Anchor.”
Nicola, founder of Holistic HR, added: “Anchor has given clarity to my thoughts and ideas, turning them from ramblings to coherent plans with defined actions.”
Anchor is available now at useanchor.co.uk, with a free 14-day trial and no card required. Emma also runs a free weekly walkthrough for anyone who wants to see it before signing up.
