The innocent Big Knit campaign has returned and local charity, Age UK Solihull, is calling on local knitters and crocheters to get their knitting needles out to help raise urgent funds for older people most in need.
This is the 18th year that innocent has been running the Big Knit in partnership with Age UK and woolly warriors are needed again this year to craft some little hats to sit on innocent smoothie bottles. For each be-hatted smoothie sold, Age UK Solihull receives 25p, which will help the charity make a big difference to the lives of local older people.
With many of us spending lots of time at home recently, it is a great opportunity for stitching superstars to get crafting, or for knitting newbies to grab some needles and give it a whirl. The pandemic has had a huge impact on older people over the past year so Age UK Solihull is in need of these little hats more than ever to help raise funds for its vital services.
Lorraine Hart, Fundraising Manager at Age UK Solihull said: “We hope the people of Solihull will join us and help knit as many miniature hats as possible to help us hit our target of 8,000. It’s been a challenging time for everyone, but this is a really fun campaign to get involved in and it’s a great activity to do whilst we’re all spending more time at home.
“The money raised from these little hats will make a big difference to the lives of older people in our area, many of whom have been badly affected by the pandemic. Every hat knitted will help to fund our hugely important services, including befriending, information and advice, and gentle exercise classes.”
Katie Simpson, Head of Brand at innocent drinks, said: “We’re delighted to be working with Age UK on the Big Knit once again. After a hard year, we want to make this campaign as big as possible so we can help more older people than ever. We’re incredibly grateful to all the heroic volunteers helping us get there”
For more information on The Big Knit contact Age UK Solihull’s Fundraising team on 0121 704 7842 (leave a message), email events@ageuksolihull.org.uk or visit www.ageuk.org.uk/solihull/big-knit. Please send completed hats by Friday 8 October 2021 to Age UK Solihull, Lower Ground Floor, The Core, Central Library Building, Homer Road, Solihull, B91 3RG. Don’t forget to leave your name and contact details so Age UK Solihull can thank you and update you on the campaign!
There are six exciting new hat designs for this year, including a rainbow, rabbit, cupcake, pom pom, fox and bird. These knitting and crochet patterns are available to download at: www.ageuk.org.uk/solihull/big-knit or www.thebigknit.co.uk. Please contact Age UK Solihull on 0121 704 7842 if you would like patterns posted to you.
