Digital product studio 383 Project has been appointed by a leading automotive finance firm to streamline and improve its experience centred firmly on their customers.
The Birmingham-based digital product studio was appointed by Volkswagen Financial Services (UK) Limited (VWFS) to undertake a review of its customer experience to drive forward an enhanced and more engaging strategy for 2020 and beyond.
Oliver Disney, Commercial Director at 383, said: “It is genuinely exciting to collaborate with the entire team at VWFS, not only because of the work we are doing to help define their new customer-focused future, but also because the whole team are so open-minded, honest, committed to making real and impactful change, and great fun to work with too”.
Employing over 1,000 people in the UK, Volkswagen Financial Services (UK) Limited (VWFS) is the captive finance company for the Volkswagen Group in the UK, offering finance and insurance services to customers of the Volkswagen Group Brands including Volkswagen, Audi, Bentley, SEAT, ŠKODA, MAN, Volkswagen Commercial Vehicles, Porsche, Bentley and Lamborghini.
Dan James, Marketing Director at VWFS, said: “The work we will be doing with 383 will allow us, as a business, to take a step back from our day-to-day work and focus on what means the most to our customers. We’re excited about how our new Customer Experience Strategy is going to impact our future and the experience it’s going to create for our customers.”
