Promotional tools include programmatic advertising, social selling and live shopping.
Barcelona-based community fintech 11Onze has launched a specialised branding and marketing service “11Onze District” to help catapult Catalan start-ups into the European marketplace.
Harnessing the knowledge and network it has gained since its launch, community fintech 11Onze is on a mission now to help start-ups navigate and secure branding and visibility within and beyond Catalonia.
11Onze Chairman James Sène said, “11Onze District has something really unique, it can offer access to the largest private social network community in southern Europe. Further, we are able to offer effective branding and positioning by means of programmatic advertising.”
Private Social Network La Plaça has over 15,000 members who come from a cross-section of society.
“Our clients get access to our senior expert team in digital marketing, branding, content and to the latest technologies such as Global Ecommerce Performance Marketing – which uses media, technology and machine learning to generate sales for our partners and our own brands.”
11Onze District offers branded content and advertising formats such as programmatic advertising, social selling and live shopping through its network of agents and brand ambassadors.
“11Onze District is 11Onze’s in-house advertising agency, designed to serve other brands,” explained Gemma Vallet, director and driving force behind 11Onze District. “Created in record time. It puts 11Onze at the forefront of programmatic advertising,”
“I strongly believe that any social network such as the one that supports the 11Onze community, just like Meta or TikTok or Google, must have its own agency to provide service to brands,” she added.
As a result of 11Onze’s reputation and its background in large multinational advertising groups, the community fintech is able to attract leading partners in programmatic advertising to activate digital campaigns both locally and internationally with all the guarantees. It also plans to offer native video advertising content within 11onze.cat, enabled by its OTT platform .
11Onze District clients include 11Onze District clients include Natulim, a startup and eco-friendly vegan laundry washing, recently awarded as the best innovation product in the Spanish market.
