Logan Sargeant
We are excited to announce the upcoming launch of the Gulf x Williams Racing limited-edition merchandise collection. This exclusive line encapsulates the essence of collaboration between two iconic brands in motorsport, Gulf and Williams Racing, and celebrates their dynamic partnership.
Following the fan livery vote, which gave fans worldwide the power to select their favourite livery design and shape history with the winning livery adorning the FW45 Williams Racing cars at the Singapore, Japan and Qatar Grands Prix, fans now have the chance to purchase a piece of the memorabilia marking this historic motorsport moment.
Inspired by the dynamic designs that battled the fan livery vote, which saw in excess of 180,000 votes cast, these themes have now been reimagined into an exclusive four-piece merchandise collection. The pure cotton short-sleeve polo shirt and T-shirt reference the heritage of Gulf’s iconic colourway, whilst the cotton-blend crewneck features a contemporary and energetic glitch-style graphic, which also features on the under brim of the distinctive Gulf embroidered cap.
More than just merchandise, this collection celebrates the campaign and brings fans closer to the action ahead of the Singapore Grand Prix, where Alex Albon and Logan Sargeant will debut the winning livery, Bolder than Bold, on track. Fans will have the opportunity to shop the limited-edition range alongside the winning livery show car on display at the Williams Racing Fanzone in Singapore, which will be located at Raffles City shopping mall, during the Grand Prix week.
Mike Jones, CEO, Gulf Oil International: “Following on from the incredible response to the fan livery vote, we are giving fans the opportunity to own their very own piece of motorsport history while celebrating our partnership with Williams Racing. We are proud to see Gulf’s iconic colours reimagined into a merchandise range that allows fans to take home a piece of the action. We hope to generate further excitement in the build-up to the winning livery debuting on track.”
Available to purchase online worldwide, this collection marks another chapter in the evolving partnership between Gulf and Williams Racing and promotes the shared value of teamwork. The limited-edition line seamlessly marries Gulf’s rich racing heritage with Williams’ pursuit of excellence. Together, Gulf and Williams Racing continue to push boundaries and invite fans to join them on this exhilarating journey.
The merchandise line will be available to purchase at www.williamsf1.com and, for a limited time only, at the Williams Racing Fanzone in Singapore, Raffles City shopping mall. More information about the Fanzone, including opening hours, can be found at here.
More information on the Gulf Fan Livery campaign can be found here.
