Business Articles

Global brand launches local service

Adtrak Creative Team

Adtrak, Nottingham’s largest digital marketing agency has launched Adtrak Creative – a new division within Adtrak, providing branding, campaign concepts and creative advertising.

The leading agency already provides digital services throughout the UK and overseas – this move to offer its creative capability directly to local businesses is a natural progression.

Adtrak Creative will focus on providing non-digital services such as creative concepts, design and branding, copy writing, photography and videography. Clients can also benefit from having access to a huge team of commercial web designers and internet marketers.

Adtrak’s creative division has already started to build its reputation having worked with a number of successful local brands. These include: Midland’s based Indian restaurant chain, Tamatanga, local artisan doughnut brand, Doughnotts and ping-pong bar and restaurant, Das Kino. Trent Basin, the modern waterside housing development in Nottingham has also benefitted from Adtrak Creatives’ talents.

Adtrak’s Creative Services Manager, Sarah Shaw, is leading the Adtrak Creative team and has over 15 years of agency experience covering all aspects of marketing. Sarah’s experience is focussed around brand management and development.

During her career, Sarah has worked with an array of East Midland’s based brands including: Nottingham Trent University, East Midlands Trains, inflatable theme park Planet Bounce, and The Glee Club, Nottingham’s premier comedy club and live music venue.

Sarah comments: “With 21 years of experience and over 130 creative and digital specialists, Adtrak is Nottingham’s best kept secret! We’re digital specialists but what isn’t known is that we also have a full-service creative branding team here in Nottingham, that is already supporting brands nationwide. We want to build connections in the city where we were founded and where we continue to grow.”

Chris Robinson, Adtrak Creative’s Managing Director, comments: “We’re really excited to launch Adtrak Creative – Sarah has a great team with a huge amount of creative talent. This is part of a strategic decision to maximise our resources to greater effect. We are also passionate about thriving in our local community where we were founded and supporting business on our doorstep.”

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