Technology

AI in 2024: What the present and future may look like

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It’s been over a year since artificial intelligence jumped into the mainstream and threatened to change the world forever.

OpenAI’s Chat GPT became a one-stop shop for users overnight, competing with Google search engines as the place to find the answer to all of life’s questions online, whether it be the bus route into the city or how dinosaurs became extinct. It made its way into business and companies across industries rushed to implement some sort of AI in 2023, but after this initial rush, how does the AI landscape look now?

Partnering for Success

First of all, companies are still searching for AI to help with various aspects of their business. Because of this, partnering with AI firms is becoming exceedingly popular.

In the gambling world, Buzz Bingo partnered with Future Anthem. The casino, with a prominent online presence, offers slots, jackpot games, and live bingo to customers. It is hoped that this partnership, which seeks to leverage the use of AI, can personalise the company’s offerings for its clients.

In the medical industry, DeepTek AI and AiOne have come together to enhance medical imaging analysis in the UK to improve patient outcomes. These are just two examples, but partnerships are widespread across industries now.

Improving the day-to-day

According to Carson College, AI is not only helping corporations with administrative tasks in their offices but also on their production lines. Technology is being used to help spot defects in products as they’re being made, helping to improve manufacturing processes.

Back in the medical industry, AI is expected to help physicians make important decisions in the future in the UK. The Independent reported that AI has already been used to improve diagnostics in the NHS and that a further £13 million has been invested towards research and improving patient outcomes.

Things to Watch Out For

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With the rise in technology, there are often certain pitfalls to look out for. Platforms built to search the web for answers may not always be accurate, taking source material from sites that are either out of date or based on inaccurate information.

Social media platforms are also becoming wary of the technology, with companies like TikTok and Instagram tagging videos that use AI, not in a bid to stop the technology, but instead to encourage transparency and to show users what content is real and what’s not.

With this in mind, the future of AI is uncertain. The past year saw a lot of noise across industries about the power of AI and its widespread adoption. At the same time, a Gartner survey suggests that AI might not have other impacts on businesses that were previously not considered, with 53% of consumer respondents believing that the state of social media has declined due to GenAI, their concerns based around the increase of bots or misinformation. Many have expressed hopes that AI could bring about a change never before seen, which has been seen in areas such as real-time personalisation and data analysis, though there may still be some way to go before AI is widely adopted.

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